Nowhere in this is Facebook because no one has ever or will ever buy anything off Facebook that isn’t an old couch sitting on the curb.
Our client’s Facebook referral traffic has dropped 50-80%
Pouring through Google Analytics reports from last week, I noticed something about traffic sources: Facebook has cratered.
Digital well-being
You have to decide where your sense of ethics lies. Do you want to re-send every email campaign that doesn’t have a high open rate? If so, you’re assuming people were too lazy or aloof to open it the first time when in reality they chose not to. Do you want to pummel your Twitter […]
6 things to ask yourself to determine if what you’re doing is pointless
Here are six things to ask yourself or notice to determine if what you’re doing is pointless, dull, lame, boring, and a waste of time.
The Holy Trinity of things that should stop: title case, periods, and deleting posts
Great advertising never puts a period at the end of a healdine. Or title cases headlines. And stop deleting stuff from Facebook.
One $400 project can’t fix a culture of malaise
Imagine for a moment you had a painter in your house and he painted the kitchen. When you walk in you said, “Different color” and walked out. What do you expect to happen to your wall now?
