In both instances you get a subtle nudge to think, “Hey, lots of other people, maybe most other people, are taking this without paying, too.” You don’t get to be surprised when the problem *gets worse*.
Words that must die with 2018
Here is a selection of words that should be left in the trash along with 2018. These words are terrible. Only pompous wieners use these words. Stop being a pompous wiener.
Businesses capitalizing on your FOMO
A group behind us and a group in front of us spent the whole time viewing the lights through their phone screen. If that’s how they prefer to do it, who am I to stop them. But it struck me as vapid and lacking in a sincere experience.
Email spear phishing scam targeting executives, board presidents
These emails have, from what I’ve seen, routinely come “from” a boss, supervisor, or family member’s name. They usually start with an innocuous “Do you have a moment for a call?” or “Do you have a minute?”
No success on Giving Tuesday? Here are some things to consider.
A user on Reddit asked about input on her organization’s Giving Tuesday campaign. I rarely comment at length on anything, but the /r/nonprofit subreddit isn’t as popular as others and sometimes a question comes along I can help with. So I wrote the following response about Giving Tuesday.
Seriously, does your advertising involve the customer?
Online “engagement” ads are the Internet equivalent of, “Alright everyone, let’s say our name and something fun we did this weekend.”
