Most every client and organization I can think of won’t do this, though, because it’s dishonest and manipulative. For all the talk of the state of our media, I’ll know journalism is truly dead when small lot car salesman or people with literally zero name recognition figure this out and make it work for them.
Tag Archives | SEM
No one wants to be boring anymore, or at the very least, everyone thinks it’s not okay to be boring. This is why your plumber’s site is so hard to use, or every blog you read is suddenly 1 person trying to run a magazine the size of Time.
In various talks, conferences, and patent filings, Google has hinted they’re preparing to adjust search rankings even more based on “quality”.
Use a checklist so you’re not shoe-horning things back in later. Here’s 13 things required for your homepage, based on classic rules of advertising.
The Indiana State Association of Health Underwriters has a new website, new strategy, and maybe the best AHU site in the country.
If you’re not intimately familiar with social media, I get that it might look more like a homework assignment than a place to chat with people. But that’s all it is — “a place to chat with people”. Here’s how to know if you suck at social media.